Welcome! I’m glad you’re here.

Empowering women to craft creative work aligned with their energies, lifestyles, and passions.

 


Helping creative professionals mitigate burnout, create room for rest and reflection, and pursue the creative passions they really want.

Helping creative professionals mitigate burnout so they can pursue their creative passions with energy and excitement.

Strategy

Coaching

Speaking

 

✨ About Me

The way we work is not one-size-fits-all. So why do we act like it is?

The way we work is not one-size-fits-all. So why do we act like it is? ✨

The way we work is not one-size-fits-all. So why do we act like it is?

My mission is to help creative women challenge the status quo of work. In an ever-evolving and connected world, creative work is becoming more in-demand and accessible, enabling folks to work in a variety of ways, whether it’s a side gig, part-time freelance role, full-time job, or a fun project.

No matter what type of work we’re doing, each of us are individuals — completely unique in our approach to work, lifestyles, and priorities. Through my offerings, I aim to shine a spotlight on what’s unique about what your talents, and help you harness it to create a business and brand that compliments the life you want to live, positions you as a leader in relation to the one-of-a-kind work you do, and helps you communicate it to the world in an authentic and comfortable way.

 
 

How to work with me:

Read my work

 

Enneagram & Creative Coaching

For teams and creatives

Enneagram Coaching

For folks new or experienced in the Enneagram who are…

  • Feeling burnt out and exhausted, and aren’t sure how to get to the root cause

  • Looking to tap into their innate strengths and understand their unique superpowers at work

  • Hoping to tackle personal and professional development in alignment with their enneagram type

All clients will receive an Enneagram Quick Start Guide and educational resources to dive into before our first session. If you are brand new to the Enneagram, we’ll spend our first session parsing out your potential types and understanding how to best use the system.

Coaching can either be on a short- or long-term basis. There’s no minimum number of sessions, and sessions can be purchased a la carte or in packages.

Creative Coaching

For folks who are …

  • Stuck in a rut on their creative project

  • Feeling burnt out but still want to create

  • Lacking traction on some point in their creative journey, whether that’s brainstorming, iteration, action-taking, or promotion

Creative coaching is for anyone who creates things — which is all of us. Whether you’re creating art, words, spreadsheets, families, or food, you are a creative person.

Creative coaching follows my Cyclical Creativity framework, which we dive into after affirming your goals and intentions for our time together.

Coaching can either be on a short- or long-term basis. There’s no minimum number of sessions, and sessions can be purchased a la carte or in packages.

What is coaching?

I find it important to create shared definitions with my clients and ensure we are on the same page. There’s a lot of ways coaching is defined in the world, so let’s make sure we’re on the same page before moving forward:

Coaching is holding space.

Each coaching session is an hour dedicated to you. For you to talk through and process

Coaching is setting intentions and goals, and holding you accountable to them.

Coaching can be a short- or long-term commitment.

Coaching can be fun!

Coaching is not therapy.

They’re both important, and I’m a huge advocate for therapy. But that’s not what we are doing here, and I’m not equipped to offer therapy.

Within coaching sessions, it’s my goal to help coaching clients proactively set goals and intentions and step into the next phase of their lives and careers. As a solid rule of thumb, I believe coaching should be about tackling what’s next, not processing what has already occurred.

If you feel you need to tackle blocking beliefs and/or blocking traumas before stepping into that next phase, we may not be the best fit for one another. This is incredibly important, healing work to do, and based on my learned experience, tackling this deeper work within coaching can lead to additional harmful learned beliefs.

If you have questions about whether we’d be a good fit, let’s set up a chat!

Writing

I write about reconstructing the way we’ve always done things through nonfiction essays, blogs, and thinkpieces. Through my writing, I analyze creativity, pop culture, branding, and traditional labor practices. My absolute favorite part about writing is considering the rationale behind why norms exist, and turning over the possibilities of how to reinvent them.

Here’s where to find my work…

Workshops & Speaking

  • Enneagram assessments and team building

    • Looking to help your team better understand one another? An Enneagram workshop is a great way to help your team understand one another’s perspectives, kickstart important conversations about collaboration and work styles, and encourage self-awareness among your team members.

    • These workshops can range from high-level presentations to a full-day exercise that includes deep dives into creativity, burnout, and communication for each type.

Strategy

Brand Audits

  • Audit for overall consistency and cohesion, user experience, alignment with core audience(s), evaluation of visual and verbal brand, and noting opportunities for improvement

  • Great option for DIYers and brands looking for an experienced outside opinion

Strategy Consulting

Cyclical Creativity Framework

Cyclical Creativity

Align creation with nature’s seasons, moon cycles, and zodiac seasons

Envision

A holistic and encompassing course that transforms your passion project from idea to actionable business

 

Banish burnout and create a business, brand, or passion project with authenticity and alignment.

Anna works with creative, entrepreneurial women seeking better work-life integration.

 

“The most dangerous phrase in our language is ‘we’ve always done it this way.’” — Grace Hopper 

Anna Beyerle Rosen

Creative Director and Brand Strategist

Challenging everything through a lens of strategy.

What is strategy? 1) What you want, 2) removing the “shoulds,” 3) analyzing what’s possible, and 4) closing the gaps.

I’m Anna Beyerle Rosen, and I’m so happy you’re here! I became an entrepreneur at the age of five — going door-to-door in my neighborhood reselling envelopes for a nickel a piece. I like to think I still carry that young envelope-selling tenacity — paired with just a bit more experience.

Through 10+ years of experience working in business and branding, I’ve discovered that the typical way of doing things doesn’t work for business owners and creative women who got into the biz to make a living on their passion. We are seeking work that complements our life, not the other way around. It’s my goal to help you express that creative passion to the world through your business and brand.

Through my work, I support creative women in building a brand and business that aligns with their natural ebbs and flows, and is supportive of the life they want to live.

Other fun facts about me:

  • I’m a registered pre- and post-natal yoga teacher

  • I’ve lived in five U.S. states and three time zones

  • I currently live in Memphis, Tennessee, with my husband, dog, and cat

  • Personality test results (because I love em):

    • Enneagram 9 wing 1 (The Peacemaker/The Negotiator)

    • Meyers-Briggs INFP (The Mediator — do we sense a theme?)

    • DISC S/C

 Learn what’s possible

  • Align

  • Envision

  • Cyclical Creativity

Helping you think differently about creativity.

Creativity isn’t only for writers and professional artists. Creativity is for anyone who creates — whether that’s a full-time business, a freelance side hustle, or a passion project still in progress.

Let’s think differently about how we define creativity.