Branding: The Perfect Shirt
I recently worked with the folks over at The Perfect Shirt to create branding assets for their new company. It was wonderful to work with Robert and Leslie to create the perfect logo and branding elements for their business, which produces custom, tailor-made menswear created in the USA. Robert and Leslie were looking to create a classic visual brand that would be featured on their digital platforms as well as clothing tags. Here were the initial logo options we started off with:
Leslie and Robert liked the final option the most, as we adapted the first logo to the same typeface and shirt graphic as their secondary logo.
Here are the final logos, business card and stationery mockups, and brand colors:
Here is what The Perfect Shirt said about working with us:
We are a small business just getting started on our venture and Anna came to mind after seeing her work online to help us create our brand visually. We were impressed with Anna's professionalism, options, creativity and ability to deliver timely results that helped us continue to move forward to launching our business. We are so happy with the designs she created and have been able to use them to continue building a brand that perfectly represents our business and our values. I would highly recommend working with Anna for anyone who has branding or design needs - it was a seamless, affordable, wonderful process!
As Robert and Leslie have kicked off their business, it's been so fun to follow their work and see the branding elements we made in action. One of the coolest experiences so far is seeing the logo we created on their clothing tags! (photo from The Perfect Shirt's Instagram)