This four-step PDF workbook is the quickest way to define your brand voice.

This workbook is for you if you feel:

• Confused and lost when you’re writing for your business;

• Frustrated by lack of response in your marketing;

• Like you have no idea who you’re writing or speaking to; or

• You don’t have a clear view where to market to your audience.

After completing this workbook, you will feel confident and empowered in your organization’s brand message. In this workbook, you will:

• Create an overview of your favorite clients and customers, so you can work with more folks like them;

• Establish an audience profile, to help with visualizing and marketing to your ideal customers and clients;

• Identify your shared values with your audience, to attract more ideal clients and customers;

• Establish a brand personality to bring through to all your brand’s writing and speaking; and,

• Bring it all together in a one-page guideline.

Yes, all that in a 21-page workbook. Let’s get to work!